Top Business Apps on iOS in Kenya Q4 2024

In the fourth quarter of 2024, the performance of top business apps on the iOS platform in Kenya showed varied trends across downloads, revenue, and active user metrics. The data, sourced from Sensor Tower, offers an insightful look into how these apps fared during this period.

LinkedIn: Network & Job Finder experienced fluctuations in weekly revenue, peaking at around $7.7K in late December. Weekly downloads remained relatively stable, with a slight uptick in mid-December reaching approximately 1.4K. Active users fluctuated, starting at about 62K and dropping to around 58K by the end of the quarter.

Adobe Acrobat Reader: Edit PDF saw its weekly revenue fluctuate, peaking at $818 in early December. Downloads showed a declining trend, falling from 541 to 326 by the end of December. Active users also declined slightly, from 54K to about 49K.

iScanner: PDF Document Scanner maintained a consistent revenue stream, with a slight peak of $706 in late November. Downloads varied, with a notable increase to 150 in early December. Active users showed a gradual decline, ending the quarter at 254.

Zoom Workplace demonstrated a mixed performance, with revenue peaking at $639 in late December. Downloads saw a steep decline from 1.3K in October to 575 by the end of December. Active users also decreased significantly, from 74K to 32K.

WhatsApp Business showed stable revenue, peaking at $339 in early December. Downloads started at 2.9K and gradually decreased, ending at 2.6K. Active users remained robust, closing the quarter with approximately 188K.

For more detailed insights and data trends, visit Sensor Tower's platform.